Coffee with Yvonne 2k7057

In this week’s episode of Coffee with Yvonne, host Yvonne Pearson dives into another round of Marketing Magic, unpacking the strategy behind three standout brand moves. From Sephora’s purpose-driven Pride campaign with Lady Gaga, to Capital City Mambo Sauce’s expansion into Costco, and the US Open’s powerful tribute to Althea Gibson, this episode explores how brands are using legacy, inclusion, and local flavor to connect with audiences in bold, authentic ways. With just two more episodes before the summer hiatus, now’s the time to sip, strategize, and get inspired. So grab your coffee, and let's chat  Episode chapters  00:00-03:012:Intro 03:13-10:03: Purpose, Pride & Power: Unpacking Sephora’s Pride Campaign 10:04-18:14: From Kitchen to Cart: Capital City Mambo Sauce’s Costco Breakthrough 18:15-29:26: US Open Grand Slam Marketing Move 29:27-30:58: Closing Articles  Purpose, Pride & Power: Unpacking Sephora’s Pride Campaign From Kitchen to Cart: Capital City Mambo Sauce’s Costco Breakthrough US Open Grand Slam: When History Serves Brand Power   Catch up on the latest episode and every episode here. Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok. 

What does motherhood look like when you're also navigating life with Multiple Sclerosis? In this deeply personal episode of Coffee with Yvonne, Shantuana Bryant s Yvonne for coffee to share her journey of living with MS as a wife and a mother, offering a vulnerable and empowering look at what it means to parent through uncertainty, grace, and strength. We dive into the realities of her daily routines, her initial fears after diagnosis, and the creative ways she conserves energy while still showing up as the mom she wants to be. Shantuana talks candidly about the importance of self-care, the of her village, and what she hopes her daughter learns from watching her live boldly with a chronic condition. Whether you're living with MS, parenting through health challenges, or simply need a reminder that you're doing your best, you'll find connection and encouragement in this conversation. So grab your coffee, and let’s chat Episode Chapters  00:00-04:36: Intro  04:37-32:23: Interview  05:25-07:57: Living with MS  08:14-10:19: Shanny’s motherhood journey 10:51-14:37: Being diagnosed with MS  14:38-17:50: Relying on faith and the loss of her father  18:09-21:06: Finding balance 21:20-24:48: Life Lessons to Share with her daughter  24:55-27:16: Culture dynamics and being open about health challenges   27:31- 29:43: Advocacy and myths about MS  32:25-38:19: Quick-fire questions  38:20-39:30: Closing Catch up on the latest episode and every episode here. Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram and TikTok. Chat with you soon. Okay byeeeeeee 

On this episode of Coffee with Yvonne, Yvonne’s serving up a triple shot of marketing magic. She breaks down how Roblox is leveling up the retail game, why Serena Williams is the blueprint for power moves—especially with her new Prime Video show giving a behind-the-scenes look at what it really means to be a woman in business—and how Crayola and Amtrak are coloring outside the lines with a collab made for summer travel. Plus, a quick heads-up: Coffee with Yvonne is heading into summer hiatus soon, so catch these gems while they're hot! So grab your coffee, and let's chat Episode Chapters  00:00-02:12: Intro  02:13-15:54: Roblox New Retail Strategy  15:55-23:51: Court to C-Suite: Serena’s Power Play 23:52-30:02: Amtrak’s Colorful Collaboration with Crayola 30:03-31:28:Closing  Articles  Roblox New Retail Strategy  Serena Partners with Prime Amtrak Collabs with Crayola  Catch up on the latest episode and every episode here. Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok. 

This week on Coffee with Yvonne, we’re talking marketing moves that made us do a double-take. From Rihanna's strategic partnership with the WNBA, to Lunchables remixing PB&J with a hip-hop twist (this one is for us Millennials!). We also break down Kai Cenat’s Streamer University and how Lyft is riding into a new demographic by empowering seniors.  So grab your coffee, and let’s chat. Episode Chapters  00:00-01:51: Intro  02:18-14:54: Rihanna's Courtside Strategy 14:55-24:39: Lunchables Drops the Mic (and the Jelly) 24:42-3429: Kai Cenat's Streamer University 34:44-43:49: Lyft's Silver Initiative 43:50-44:45:Closing Articles  Rihanna WNBA partnership  Lunchables PB&J Snack Kai Cenat Streamer University  Lyft Launches Lyft Silver  Catch up on the latest episode and every episode here. Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 

In this episode of Coffee with Yvonne, host Yvonne Pearson dives into the 2025 Met Gala and its powerful theme, “Superfine: Tailoring Black Style.” From the Met's all-Black male co-chair lineup to intentional storytelling honoring André Leon Talley, Yvonne unpacks how the event became a masterclass in inclusive marketing and cultural influence. She also shares a personal milestone: her own TikTok content was featured in Vogue’s official campaign coverage, proving that sometimes, the post you almost delete is the one that changes everything. The episode explores campaign rollouts, audience engagement, and how Black creatives shape the fashion narrative on and off the carpet. Plus, Yvonne reflects on her grandfather’s stylish legacy and the deeper meaning behind personal expression.   Episode Chapters 00:00-01:33: Intro 01:40-03:26: History of the Met Gala 04:13-12:55: 2025 Met Gala Theme 1 2:56- 46:34: Met Gala Campaign Rollout 46:35-56:22: Fave Looks 56:35- 1:03:00: Recognizing Andre and the impact of the Black Dandy 01:03:25-01:04:32: Closing   Articles History of the Met Gala  Theme  Announcement of Chairs Tiktok Video Included in Met Gala Campaign Met Gala Sponsors Met Gala Chef Met Gala Red Carpet Design Pharrell Met Gala Afterhours Uno Party So grab your coffee, and let’s chat Catch up on the latest episode and every episode here. Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.    Chat with you soon. Okay byeeeeeee   

How do you take the leap from stuck to strategic in your career? This week on Coffee with Yvonne, we’re ed by Nathan Barnaba—Instructional Designer, Career Coach, and professional pivot pro. With 6+ years of experience across government, nonprofit, and tech, Nate breaks down how to market yourself with intention, build clarity around your next move, and confidently navigate career transitions. Whether you're job hunting, shifting industries, or just ready for what’s next, this episode is your permission slip to pivot with purpose. Episode Chapters  00:00-05:20: Intro: Meet Nathan  05:21-51:20-Interview and Quick Fire  Interview Highlights 00:00-05:20: Intro: Meet Nathan  05:21-7:57: What does it mean to embrace the pivot?  7:58-11:50: When do you know it’s time to pivot? 11:55-17:43: How important is additional education to career growth? 17:44-20:07: How do you leverage your network into your new career?  20:08-23:33: Career shifts and salary changes 23:37-26:08: Leadership isn’t a job title 26:26-30:14: Rebranding for a new job market 30:16-34:55: Marketing yourself for new roles 35:14-39:43: Leveraging social media for career growth  39:49-42:04: Career pivots and learning lessons 42:08-45:45: Leaving corporate and consulting work 45:46-51:20: Quick Fire questions 51:21-53:26: Closing So grab your coffee, and let's chat  Learn more about Nathan and his work below. Don't forget to follow him on social! YouTube  @learnwithn8  TikTok @learnwithn8 LinkedIn @NathanBarnaba Catch up on the latest episode and every episode here. Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee   

In this episode of Coffee with Yvonne, Yvonne recaps her time at the Black Women Marketers’ Conference, reflecting on the power of authenticity, intentional networking, and the brilliance of Black women shaping the industry. From building genuine relationships to walking away with strategies rooted in collaboration and community, she shares what made the experience more than just another event—it was a movement. Episode Chapters 00:00-01:24: Intro  01:25-1:50 Marketing Magic Topics Introduction  1:51-2:49: What is the Black Women Marketers’ Conference?  2:50-33:29: My experience at the conference  33:30-42:20:Areas of opportunity  42:21-47:43: Why Creating These Spaces Matters 47:44-49:00:Closing Catch up on the latest episode and every episode here. Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

In this episode of Coffee with Yvonne, we’re diving into the marketing magic making headlines—from the desert to your local grocery aisle and into the metaverse. Yvonne breaks down how Coachella is redefining brand activations with tech-forward experiences, how Trader Joe’s turned a $2.99 tote into a resale phenomenon, and why T-Pain’s role in the Global Gaming League is more than just celebrity hype—it’s a play for the future of entertainment. Whether you're a creative, a marketer, or just here for the vibes, this one’s for you. Episode Chapters 00:00-00:30: Intro 00:30-00:45: Marketing Magic Topics Introduction 01:14-07:42: Coachella Brand Activations 07:43-16:48: Trader Joe’s Tote “Frenzy” 16:39-24:12: T-Pain Enters the Gaming Industry 24:13-25:23: Closing Articles  Coachella Activates Attendees with Engaging Brand Partnerships Trader Joe’s Mini Tote Drives Demand More Than a Game: T-Pain’s GGL’s Bold Move in Tech   Catch up on the latest episode and every episode here. Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

In this heartfelt episode of Coffee with Yvonne, we’re mixing creativity with culture—and taking a moment to reflect. Yvonne opens up about the reason behind her extended hiatus, sharing the unexpected ing of her favorite aunt and her mom’s twin sister. She honors her aunt’s legacy with warmth and vulnerability by sharing her favorite memories and dedicating this episode to her. From there, we dive back into the world of brilliant marketing moves—breaking down Beyoncé's Cowboy Carter tour collabs, Cardi B’s power play with Revolve, and the underrated cultural legacy of A Goofy Movie. We’re talking brand storytelling, niche fandoms, and the strategy that builds legacy through authenticity. Episode Chapters: 00:00-08:43: Intro, explanation for extended hiatus 08:44-10:36: Marketing Magic topics introduction 10:37-20:14: Cardi Makes Money Moves 20:15-25:46: Marriott Partners with Beyonce 25:47-30:59: Black Fashion Fair Symposium 31:00-37:32: A Goofy Movie Documentary 37:33-40:31: Special announcement!!! 40:32-41:47-Closing Articles Cardi B Makes Money Moves in Fashion  Marriott Named Official Hotel Partner for Cowboy Carter Black Fashion Fair Inaugural Symposium A Goofy Movie Launches Exclusive Documentary Special Announcement! Yvonne on April 15 for a virtual workshop with the American Marketing Association. Use code YVONNE10 to save  Catch up on the latest episode, and every episode here. So grab your coffee, this one’s part tribute, part masterclass, and all heart..and let's chat Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.    Chat with you soon. Okay byeeeeeee 

So Yvonne extended her hiatus until April 10...(she'll explain why soon)  On this episode from the CWY archives, Yvonne chats with Jakyra Simpson aka Ky the Chemist, over coffee about her ion for STEM, how she is navigating building a career in the sciences, and creating impact for her community using social media.  Catch up on the latest episode and every episode here. Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter for personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3!  Ren-renai-renai-ssance, Renai-PURR, Renai-PURR, Renai-renai-SSANCE!  The Renaissance Film is out… Catch up on the latest episode, and every episode here. Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee   

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3! On this episode, Yvonne as she chats with Rev. Dr. Tori C. Butler, Senior Pastor of Asbury Town Neck United Methodist Church in Severna Park, Maryland about the intersectionality between mental health and faith. In this episode, learn more about Yvonnes' mental health journey, the power of affirmations, and tools to help you become your best self. Catch up on the latest episode, and every episode here. Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3! As someone who doesn't know how to swim (we'll get to why in the episode) Yvonne as she chats with the Founder of Black People Will Swim Paulana Lamonier, who taught her a lot about its impact on minority communities, why representation matters, and how we can help change the narrative. So grab your coffee, and let's chat. Catch up on the latest episode, and every episode here. Social Media Channels Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee   

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3!  You started the business...now what? Owning and running a business is more than meets the eye. One main area that trips up a lot of small business owners is finances. For many SMBs (small business owners), figuring out the right tools for tracking expenses to open a line of credit can be confusing, especially if you're a solopreneur.  On this week's episode, Aaron Slaughter, A, s Yvonne for coffee to chat about navigating the space- don't worry, you're doing great sweetie. Catch up on the latest episode, and every episode here. Social Media Channels Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee   

How do you turn a ion for art into a thriving business—and land deals with major brands while doing it? In this episode of Coffee with Yvonne, Justine Mangum Kirkman, s Yvonne for coffee to chat about her journey from PR professional to full-time artist. She shares personal stories about what inspired her to embrace her creative side, mastering the business side of creativity, and tips on pitching her work to big-box brands. Justine also breaks down the world of art licensing, sharing how artists can get their work in major retail spaces. Plus, we discuss the importance of digital engagement—how to create content that resonates, grow your audience, and turn followers into loyal ers. And a little heads-up—Justine’s signature style isn’t just in her art but also in her accessories! If you hear a little jingle, that’s just the sound of her fabulous bracelets adding their own rhythm to the conversation. Whether you're an emerging artist or a creative entrepreneur, this episode is packed with gems to help you monetize your talent and expand your brand. Episode chapters 00:00-04:29: Intro 04:30-1:01:16: Interview & Quick Fire Interview highlights 8:15-10:44: What inspired her artistic journey 12:03-17:35:Turning her ion into a business, her journey from PR to full time entrepreneur 18:16-23:32:How to work with a big box retailer 25:11-29:16: How to create a pitch deck 28:41-29:22  29:41-33:20: What is art licensing?  33:21-36:38: Retail and responsibility of the business 40:05-43:52: Best practices and tools 47:26-51:00: How to build engagement and content for your digital audience Learn more about Justine and her business Winnie Weston here. Don’t forget to follow Justine on TikTok and Instagram! Catch up on the latest episode, and every episode here.   Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

This week on Coffee with Yvonne, we’re diving into another exciting episode of Marketing Magic, exploring the power of brand collaborations and their impact. TikTok is teaming up with Black Girl Ventures to provide meaningful for small business owners, creating new opportunities for growth and visibility. The Gap is making a bold statement in fashion by partnering with Harlem Fashion Row, celebrating diverse voices in the industry. Meanwhile, Bath & Body Works has unveiled a magical new collection with Disney—something Yvonne may or may not be very excited about. Finally, DJ Mustard turns up the heat in the kitchen and collaborates with Heinz to bring a flavorful twist to the table. Episode Chapters 00:00-01:19-Intro 1:20-9:52-Empowering Entrepreneurs: TikTok x Black Girl Ventures Collab 9:53-18:38-Fashion Meets Culture: Gap’s Bold Collection with Harlem’s Fashion Row 18:39-24:56-Magical Scents: Bath & Body Works Unveils Disney Princess Collection 24:57-29:45-From Beats to Bites: Heinz x DJ Mustard’s Flavorful Collab 29:46-31:26-Closing Articles  TikTok and Black Girl Ventures  Gap and Harlem Fashion Row Bath and Body Works and Disney  Heinz and DJ Mustard  So grab your coffee, and lets chat Catch up on the latest episode, and every episode here.  Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

This week on Coffee with Yvonne, we’re serving up a steaming cup of Marketing Magic—and Yvonne is still buzzing from the Super Bowl! (Plus, she just secured her Cowboy Carter tickets… IYKYK.) Grab your coffee because we’re diving into Kendrick Lamar’s history-making Super Bowl performance and how he continues to redefine creativity across genres (whispers watch Yvonne’s Marketing Magic about Kendrick Lamars road to the big game for more). We’re also unpacking The Lip Bar’s new series on Black beauty myths and the powerful evolution of Supreme Models from book to documentary. But that’s not all—Yvonne gets personal, sharing her experience working in the fashion industry and how gatekeeping shaped her journey. Catch brand-new episodes dropping every Thursday! Don’t miss the visual experience – tune in to the YouTube channel for exclusive video content. Don't forget to subscribe!  Episode Chapters 00:00-01:00-Intro 1:01-8:49-Kendrick Plays the Big Game 8:50-14:06-The LipBar Launches Docu-series 14:07-22:21-Supreme Models Lands on Netflix 22:22-23:50-Closing Articles Kendrick Lamar's Superbowl Performance The LipBar Black Beauty Myths Docu-series Supreme Models: Iconic Black Women Who Revolutionized Fashion Additional Content Marketing Magic: Kendrick Lamar's Road to the Big Game Watch On  TikTok  Instagram  YouTube  So grab your coffee, and let’s chat   Catch up on the latest episode, and every episode here.    Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

In this episode of Coffee with Yvonne, we’re diving into the world of media through the lens of women of color who are breaking barriers and shaping the industry. Shandel Menezes, a powerhouse journalist and media professional, s Yvonne for coffee as she shares her journey navigating newsrooms, overcoming challenges, amplifying diverse voices, and what it takes to thrive in an industry that’s constantly evolving. Tune in for an inspiring and candid conversation about resilience, impact, and making space for the next generation of storytellers. Episode chapters  00:00-9:56: Intro 9:57-37:46: Interview 47:07-49:08:Closing Interview highlights 9:57-12:40: What inspired her to go into media 12:41-13:39: Yvonne shares personal story about representation in media 15:12-16:06: How she shows up as a role model in the media space 16:56-20:00: Dealing with the challenges of European beauty standards 23:15-24:24: DEI in media 27:00-31:08: Social media and AI in journalism 31:26-32:40: AI impact on marketing 33:15-35:47: Future of Journalism 37:22-47:06: Quick fire questions  So grab your coffee, and let's chat  Learn more about Shandel here  Catch up on the latest episode and every episode here. Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

On this week's Marketing Magic episode, Yvonne battles a head cold but still shows up ready to recap popular campaigns and business news while breaking down their marketing strategy. Grab your coffee because we are chatting about the recent announcement from Paramount Pictures revealing the cast for the Black sci-fi fantasy Children of Blood and Bone and teasing ideas around marketing tactics for the movie rollout. Sephora is making waves in the on-demand tv space with their new mini-series on Hulu highlighting three of today's icons in music. Finally, we dive into the discourse around DEI with the latest announcement by Target and how to continue ing small businesses despite the recent changes. Catch brand-new episodes dropping every Thursday! Don’t miss the visual experience – tune in to the YouTube channel for exclusive video content. Don't forget to subscribe! Episode Chapters 00:00-1:07- Intro 1:08-9:52-Black Fantasy Goes to Hollywood 9:53-13:26- Sephora launches mini-series 13:27-27:23-Discourse around DEI 27:24-28:33-Closing Articles  Children of Blood and Bone Cast Announcement Sephora New Mini-Series  DEI Discourse (Marissa Kearney Creator of Retail While Black response)  So grab your coffee (and maybe your tissues if you're sick like Yvonne...) and let's chat Catch up on the latest episode, and every episode here.  Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee 

On this week's Marketing Magic episode, Yvonne recaps popular campaigns and business news while breaking down their marketing strategy. Grab your coffee because we are diving into TikTok's sort of ban..and the frenzy that was created on social media. The black-owned app Fanbase continues to rise in popularity due to the ban. Target, once again, stands ten toes down for the culture with their latest collection, and Aaliyah, even more than 20 years later, is still one in a million with her estate's latest collection with Barbie.  Catch brand-new episodes dropping every Thursday! Don’t miss the visual experience – tune in to the YouTube channel for exclusive video content. Don't forget to subscribe!  Episode Chapters 00:00-3:41- Intro 3:42- 14:50-TIkTok Ban-ish? 14:51-25:38- Fanbase Frenzy 25:44 -29:16Target BHM 29:16-33:30-Aaliyah x Barbie 33:31-35:11-Closing Articles TikTok Ban Timeline  Fanbase Frenzy Target BHM Collection Aaliyah Barbie  So grab your coffee, and let’s chat Catch up on the latest episode, and every episode here. Listen to me chat about marketing with Keri Henderson, the host of The Kickback with Keri here.  Social Media Channels  Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne. Sign up for my newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns. To learn more about me and my business, PinkDollhouse Marketing, visit here. Follow me on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.  Chat with you soon. Okay byeeeeeee